| June 14, 2012 |
| PromaxBDA: Best Practices |
| Posted By Joel Pilger |
| The theme of Lee Hunt's annual "Best Practices" session was "Dynamic Branding." Lee gave us a quick overview of a "well-branded hour," courtesy of USA Network. He then began to unpack the ingredients that go into Dynamic Branding. Lee's overall ... |
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| June 14, 2012 |
| PromaxBDA: The 'Videophonic' session |
| Posted By Ken Carlson |
| Enthusiastic crowds greeted the world premiere of nine music videos created by nine leading design studios today in Downtown Los Angeles as part of the "Videophonic" session at the 2012 Promax/BDA Conference. All Videophonic music videos featured ... |
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| June 14, 2012 |
| PromaxBDA: Lots of Challenges, Lots of Ideas |
| Posted By Joel Pilger |
| As the television marketing world has descended upon LA Live for PromaxBDA, I'm struck by the incredibly smart and passionate people in this industry. This place is bustling with challenges. And ideas. Before the conference was even officially ... |
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| June 14, 2012 |
| PromaxBDA: Day Dos |
| Posted By Danixa Diaz |
| This session stood out for me at PromaxBDA - Day DOS... Videophonic - Where eight studios were asked to create music videos for songs from before the 80's. These guys went all out... from live action, to animation, to hybrid solutions and ... |
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| June 14, 2012 |
| PromaxBDA: Networking |
| Posted By Danixa Diaz |
| When Post asked me if I wanted to Blog from PromaxBDA, I said YEAH, let's do it! What's that? Just kidding... I immediately thought: "It will be fun...I've never done it... I love writing," and so many other great reasons... But reality bites and ... |
| Continue reading "PromaxBDA: Networking" » |
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| June 13, 2012 |
| PromaxBDA: Ryan Murphy |
| Posted By Danixa Diaz |
| It was a full room for Ryan Murphy at PromaxBDA! He spoke about Glee, American Horror Story and how he deals with stress - which he says he is not very good at! Ryan Murphy likes Girls... the show TV that is!!! And says the hardest thing to pull-off ... |
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| June 13, 2012 |
| PromaxBDA: Creative Educator's Forum |
| Posted By Jeff Boortz |
| With one toe firmly in the industry and another in academia, I am sitting right now in the Creative Educator's Forum at Promax. It is the third year for this forum and my second, and it is amazing to see how the meeting has evolved. Katerina ... |
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| June 13, 2012 |
| PromaxBDA: Thinking and Drinking |
| Posted By Jeff Boortz |
| So the 2012 PromaxBDA conference has kicked off in earnest, and if Tuesday was any indication, it will be one of the best I've attended. Favorite Color's crisp graphic titles and Reeps One's insane beatbox performance got the blood pumping to my ... |
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| June 13, 2012 |
| PromaxBDA: Time to raid the mini bar |
| Posted By Drew Neujahr |
| After the hang over of last night's Kings Stanley Cup win at the Staples center, next door to this years conference, there were a lot of bleary eyes and a lot less mullets and goatees. Terry Lee, Roger's owner and Creative Director described today ... |
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| June 13, 2012 |
| PromaxBDA: 'Imagine: How Creativity Works' |
| Posted By Kate Canada Obregon |
| Jonah Lehrer's keynote, titled "Imagine: How Creativity Works," kicked off the 2012 PromaxBDA Conference and was an inspiring rumination on the process of creativity and innovation. As we settled into our seats and unpacked our crowded minds, Lehrer ... |
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