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Recent Blog Posts in June 2010

June 28, 2010
  Making the Video Part II - Meet an Academy Award Winner!
Posted By Barry Goch
This is a follow-up to my earlier blog about making the music video for the song Hope is a Thing by the exquisite singer, Lisbeth Scott. She recently sent me her newsletter and I am pleased to hear about her recent success - Avatar, True Blood, Life on Discovery Channel, and The Edge for the BBC among others.

After a longer than expected offline process, which included a hand-off of the cut to the director Joseph Greco, we finally nailed the edit and then turned it over to post production supervisors Claire Cushman and John Rito at Picture Head, a finishing facility located in the heart of Hollywood.

They did a masterful job recreating my offline cut and matching the look of the style frame I created in collaboration with the director. They hosted the world premier of the music video in their state-of-the-art DI theater. It was a huge thrill to see the result of my work, and the work of many others, on the big screen. The biggest thrill for me (besides meeting Lisbeth) was to meet the Academy Award-winning cinematographer/DP of the music video, Haskel Wexler. He was a true gentleman and shared stories of his illustrious career.

Hope is a Thing can be purchased on iTunes and viewed online at:
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June 28, 2010
  Advanced Systems Group demos Smoke on Mac
Posted By Barry Goch
Your humble Post Magazine contributor (me) was engaged to do a Smoke on Mac demo in Northern California. I met the team at ASG the day before the demo at their office in Emeryville and they were amazingly hospitable.They made sure that the system was working perfectly for me as I loaded the footage for the demo the next day. They presented me with a list of attendee questions about Smoke on Mac so I would have ample time to focus my demo to their specific quandaries.

The day of the demo, I arrived early at the location, The Computer History Museum in Mountain View, CA. Since I arrived early, I took the opportunity to investigate their collection. Since I'm an Apple fanboy, I was thrilled to see an Apple One, which was basically a motherboard, keyboard, and power supply mounted on a rough piece of plywood. Cool Stuff. And I saw what I'll call the iPad V.1, the Apple Newton.

On to the demo. It was a full house in the Noyce room at the museum. I felt it was a very appropriate place to hold the demo since the museum celebrates innovations in computer science, and Smoke as the preeminent finishing tool fits in perfectly in these august surroundings. Since I was busy with showing the system, I heard afterward that the attendees were intently watching each stage of the demo. Notable in the crowd, was my old Avid school buddy and FCP guru, Kevin Monahan. Toward the end of the demo, Todd Prives from GenArts gave a brief overview of their Sapphire Sparks for Smoke on Mac. I'm currently beta testing the Sparks and they are amazingly fast - no more waiting, just creating. In fact, the Sapphire Sparks for Smoke on Mac will be available this Wednesday!

We wrapped up the demo with an extended question and answer session with great interest and energy in the room. From my point of view, the folks at ASG were top-notch and extremely welcoming. Based upon recent conversions with them in their quest to help their clients, they go out of their way to bring every resource to bear to ensure their customers get the best solution.
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June 28, 2010
  Adobe CS5 Thoughts & Experiences
Posted By Phil Price
Adobe CS Live is the umbrella name for a group of services that help content creators improve their workflow and collaborate with teams and clients. The important thing to understand is that these are five separate services that can be accessed from the CS Live main page on the Adobe site. You don't have to own CS5 to access most of the tools from a Web browser, but there are some specific features that are built into CS5 applications that integrate with CS Live. I'll be curious to see which of these services are embraced by users and how they evolve. The products are:

Adobe CS Review, which enables online design reviews directly from within Creative Suite 5 applications. Clients can make comments that show up inside the Photoshop CS5, Illustrator CS5 or Indesign CS5 user interfaces. Adobe plans to add Adobe Premiere to the list later this year.

Access to services , such as Adobe ConnectNow Web conferencing. You can set up Web conferences with colleagues and clients around the globe. With the free plan, you can have up to two people join you in a Web conference complete with white board, chat and other features. More participants can be added for extra fees.

Adobe Story, a collaborative script writing tool that improves production and post production workflows. It can calculate scene numbers and times automatically and store meta data such as timecode and notes for each scene.

SiteCatalyst NetAverages from Omniture, which provides Web usage data that helps reduce the guesswork early in the creative process when designing for Web and mobile.

Adobe BrowserLab, a tool for web developers to test Website content across different browsers and operating systems.

Adobe CS Live services show great potential for online collaboration, testing and approvals. Also the integration within the applications themselves is a great idea, although it took me a little while to figure out how CS Live, CS Review and all work together. Ultimately, CS Live will be a subscription service, but you can sign up for one year free now at the CS Live Main Page .
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