July 12, 2006

NORTHERN LIGHTS POSTS SPRITE & MSN-BRANDED WEBISODES

Editors George Carty and Michael Novello have already cut 50 one-minute webisodes, which provide snapshots of young urban artists, basketball players and musicians, and show a day in their lives.

Each group is documented in 20 webisodes that are separated into themes. Carty and Novello used Avid Adrenaline to create each webisode from the 200 to 300 stills taken by the camera.
The gritty Exposure logo, which plays before all of the webisodes, was created and executed by

Mr. Wonderful designer Frank Farella.
The logo needed to have a rough look that would animate with a shuttered opening. The “o” in Exposure flies in and then leads into the footage.
Phantom in New York provided music for the project.