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PUMP AUDIO SEEING DEMAND FOR INDIE MUSIC
|October 4, 2006
Chris Ballew, the lead singer of Presidents of the United States of America,
led the list of top earners.
The company helps independent musicians license their music for TV, advertising
and Web productions. Pump splits licensing revenues with musicians, while the
artists retain complete ownership over their music.
“Pump Audio is an excellent way to feel like the music you make
for your own enjoyment can find an audience and make you some extra cash at the
same time,” Ballew says. “There is no risk, Pump Audio is easy to work with,
and when that first check arrives it's a real rush to see your music in
“We’ve always operated from the premise that, if you start with a fair business
model that compensates people for their creative work, you can make money
through the content itself — not just advertising,” says Steve Ellis,
founder/CEO of Pump Audio.
Independent musicians earn money based on the actual use of their music in
productions. In any given pay period, musician earn anywhere between a few
hundred of dollars to thousands of dollars.
Pump’s production customers include MTV Networks, NBC Studios, HBO, New Line
Cinema and advertising agency Saatchi & Saatchi. It also is supplying music
from its catalog of more than 65,000 tracks on the Web through the
recently-launched MyPump Soundtrack service and deals with online video