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TRANSFORMING JAPAN FOR THE VIDEO MUSIC AWARDS

May 30, 2006
TRANSFORMING JAPAN FOR THE VIDEO MUSIC AWARDS

WATCH THE VIDEO

The spot, featuring recording artist Chris Clark’s Frau Wave track, begins in a messy bedroom as a young man wakes up to find his body transforming. Round speakers pop from his mid section. On the street, a young Asian girl’s lower half becomes a DJ’s turn table, while a young man’s arm becomes a modified trumpet. Another features an Others integrated mixer.

Transform Japan is a blend of live-action and CG. 1st Avenue Machine’s Serge Patzak and Arvind Palep shot live action guerrilla style, running the streets of Tokyo to acquire footage. Animation was created using Autodesk/Discreet 3DS Max.


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