The video combines still photography with motion graphics
and is based on Nike's "Women's World Cup" print, television and Web campaign.
"The Greatest Team You've Never Heard Of" - the US
Women's National Team - is highlighted through still photography given
hyper-real treatments.
Exopolis used Adobe After Effects to animate the photos,
giving them subtle movement that give the impression the women are breathing
against a backdrop of vector graphics patterns, bleeding ink blotches and other
painterly textures. Bold
block typeface introduces the players and their positions.
Humma-Humma's Chris Smith provided the moody breakbeat score.