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NICE SHOES POSTS BRAZILIAN BEER SPOT

June 7, 2007
NICE SHOES POSTS BRAZILIAN BEER SPOT
Rudge used a Thomson Grass Valley Specter 2K Virtual Datacine on the project, enhancing the warmth of the Brazilian sun, while still highlighting the ice-cold pleasure of Brahma beer.

The spot was shot over a two-day period and the lighting differed dramatically throughout the shoot, causing jarring edits in the rough cut. Rudge and the Nice Shoes team worked to create a consistent warm tone throughout the spot.

Anonymous Content shot the spot, which was edited by Adam Schwartz of Beast. Nice Shoes' Rich Schreck onlined the :30 commercial. Carl Mandelbaum of AudioEngine mixed the project, which includes sound design by Paul Riggio of So Loud.

Flip Pong will air in the United Kingdom, the Ukraine, and several other international markets.