Throughout the spot, Goulet dances on desks, shreds papers
and tapes a sleeping man to his chair. But when he arrives at one office, he
finds a worker wide awake, thanks to the energy he gets by eating Emerald nuts.
Goulet is forced to escape undetected, crawling away on the ceiling, much like
The voiceover concludes: "Just one handful of Emerald nuts
is enough to keep Robert Goulet away.
Until tomorrow anyway."
Brickyard VFX created a series of invisible effects for the
spot, including the final shot, where Goulet appears to be crawling on the
ceiling. The actor was actually
filmed on a greenscreen stage, crawling across the floor.
Brickyard VFX Pacific co-owner/Flame artist Patrick
Poulatian extracted the actor's frame from the footage, altered the flow of his
clothing to give the illusion that he was upside down and composited him into
the final shot, where he then crawls off screen.
The Perlorian Brothers directed the project, which was
produced by Biscuit Filmworks, LA/Reginald Pike, Toronto. Ian MacKenzie
of Mackenzie Cutler in NYC cut the spot.
Stefan Sonnenfeld of Co3 in Santa Monica handled telecine
services. Original music was created by Andrew Feltenstein and John Nau of
Beacon Street Studios in Venice. Jeff Fuller at Eleven Sound in Santa Monica
handled sound design and the final mix, with Beacon Street Studios and
Mackenzie Cutler providing additional sound design.