March 18, 2009

LONDON'S AZIMUTH ADDS NUCODA GRADING SYSTEM

"We needed to be able to supply a HD grading solution to our clients," notes Neil Hatton, director of post production. "I was familiar with Nucoda from past organizations and like the way it renders in the background, utilizing every spare clock cycle you're not actually using to manipulate the picture on screen. You finish the session and it's as good as rendered, which is exactly what clients want, as they don't want to sit there waiting and watching a 'lack of progress' bar."

Hatton was also interested in the workflow advantages possible following Digital Vision's qualification of its products on Avid systems last year.

"The flexibility to reflect offline changes into the conform and grade is a great advantage," says Hatton. "Decision making is being made later and later in the post process, and to be able to cope with that by simply importing a new AAF file into the Nucoda and to have all the grades link up with the new EDL immediately is superb."

The purchase is part of a $384,490 investment in the facility and has already been used on Faisal for Al-Arabiya. The Nucoda system will also be used on Classroom Killers for Discovery US.