Northern Lights opens 'Bodega' in NYC
November 3, 2010

Northern Lights opens 'Bodega' in NYC

IMAGE: Director Adam Reid on the set of Hello Lonesome.

NEW YORK - Bodega ( has opened in NYC, producing book trailers, feature film titles and television network brand promotions. According to executive creative director Adam Reid, the operation will serve as a one-stop solution, offering directing, design, editorial, scoring and sound mixing services.

Bodega shares infrastructure with Northern Lights and Mr. Wonderful. The studio has access to seven HD Avid systems, two Final Cut workstations, three Pro Tools mix rooms (one of which is a surround set up), two Smokes, a Flame and numerous Mac workstations. Several DSLR cameras are also part of its arsenal.

Bodega has already produced a book trailer for author Seth Grahame-Smith’s “Abraham Lincoln: Vampire Hunter.” And Reid’s feature film Hello Lonesome is on the film festival circuit, where it has won numerous awards.

The studio also worked on co-branded productions, including USA Network’s “Character Story” vignettes, made for Volkswagen and Subaru through USA’s Character Brandworks. Other recent work includes helping Food Network launch the new Cooking Channel, as well as creating original content for Barney’s, VH1, and Western Union.