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Chomet & Spark partner to create original content

May 22, 2012
Chomet & Spark partner to create original content

NEW YORK — Chomet Creative Group (www.chomet.com) has teamed with Spark (www.sparknyc.com) to develop original content for the Web and broadcast. The relationship pairs Chomet’s broadcast TV sensibilities with Spark’s corporate brand storytelling expertise to create entertaining video content for all environments. Spark focuses on branded video strategies, production and distribution, and is a division of content marketing powerhouse McMurry.

The two companies have collaborated in years past and are excited about the potential to work with new and past clients. The Chomet/Spark combination includes work on a video for Tang that appeared on the Kraft Foods homepage, a 100th year celebration promo for Oreo, videos for Vera Wang’s new weddings app, and a long format film for the Manhattan Theater Club, which is currently in production.

Pictured (L-R): Kevin Goddess, Michael Chomet and Dave Goddess


“We are delighted that Chomet is now a division of Spark and that our two companies, with our complimentary skill sets, will be working in tandem to create original content,” states Kevin Goddess, president and creative director at Spark. “Combining Chomet’s strong broadcast background with Spark’s strengths in graphics, experiential environments, strategy, production and distribution will benefit all our clients.”

David Goddess, Spark’s CD and partner adds, “Michael (Chomet) is obviously a terrific editor, but his greatest strength is as a great storyteller, and it’s that skill that will allow him to express himself in new ways, flex his creative muscles, and take a leading role in this new endeavor.”

Chomet’s team brings extensive experience in the creation of corporate video, broadcast television, and film. In recent years, Chomet Creative collaborated on projects that include MTV’s College Life, Kanye West’s Heartless music video, Michael Moore’s The Awful Truth for Bravo, and The Ben Stiller Show for MTV, among many others.


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