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NAB 2013: Panasonic plug-ins streamline AVC-ULTRA/Avid workflows

April 3, 2013
NAB 2013: Panasonic plug-ins streamline AVC-ULTRA/Avid workflows
LAS VEGAS — Panasonic (www.panasonic.com/broadcast) has introduced AVC-ULTRA plug-ins for Avid Media Composer 6.5, both Mac and Windows versions. Avid and Panasonic has been collaborating since 2004 to achieve seamless file-based workflows encompassing the evolution of the P2 solid-state format. The latest Avid software development kit facilitates comprehensive workflow tools for the AVC-ULTRA codec family, including AVC-Proxy, AVC-Intra and AVC-LongG.
 
Panasonic’s AVC-ULTRA offers master-quality and/or low-bit-rate 10-bit, 4:2:2 recording in full HD. AVC-Proxy encodes are made in parallel with higher bandwidth production formats, enabling fast, efficient offline editing, at bit-rates from 3.5 megabits down to 800 kilobits per second. AVC-Intra currently provides fully integrated production, with native workflow from a camcorder, to near-line and offline editing, to final broadcast, transmission and mastering.  AVC-LongG, designed for applications where file size is critical, offers 10-bit, 4:2:2 sampled recording in a much smaller file size, saving storage cost and transfer times over MPEG-2 while maintaining equal or better video quality.
 
AJ-PS001 plug-in ($199) activates the AVC-Proxy Re-Link feature, which allows the user to import AVC-Proxy and edit natively. Edited sequences are re-linked to corresponding high-res clips automatically.
 
AJ-PS002 ($149) activates the AVC-Intra Export feature, which allows the user to export AVC-Intra 100/50 clips. The AJ-PS002 will export from either a P2 card or a specified folder in the hard drive, and supports spanned clips. It also includes DV to DVCPRO HD import and export, and AVC-Intra 100/50 import capability.
 
The AJ-PS001 and AJ-PS002 plug-ins will be available in June.
 
AJ-PS003 plug-in ($149) activates AVC-LongG Export, with a choice of file sizes up to 50Mbps. AJ-PS004 ($99) activates AVC-LongG Import, which allows the user to import P2 AVC-LongG clips and edit them natively on the timeline, enabling seamless integration between AVC-ULTRA camcorders and Avid Media Composer.
 
The AJ-PS003 and AJ-PS004 plug-ins will be available in October.