NEW YORK — Cutting Room NY (www.cuttingroom.tv) has added Vic Carreno to its roster, an editor whose reel spans from comedy dialogue and dramatic visual to pulse-quickening athletics spots. Carreno comes to Cutting Room after serving as in-house editor at Red Tettemer O’Connell & Partners. He’s worked on campaigns for Under Armor, Planet Fitness, Dial For Men and Right Guard, as well as on two Super Bowl spots for Century 21. He joins Cutting Room after editing part of Dockers’ “Dad Pants” campaign.
“We rarely bring editors from the outside as we like all of our cutters to be Cutting Room home grown and trained,” explains Cutting Room managing partner Susan Willis. “After many, many meetings with Vic, we knew we should make an exception for him. He has jumped right in and it is so great to have him here with us.”
Carreno’s nine years cutting in-house at Red Tettemer O’Connell & Partners gave him a unique perspective on an agency’s creative process. “I have a deep appreciation for how much an idea evolves from concept through post to delivery,” he explains. “Because of this, I aim to be true to the core of what the creative team has generated with every cut.”
New Jersey-native, Carreno first cut his teeth in the media industry at Banyan Productions, working on various TV series. Following Banyan, he served as an editorial apprentice to Oscar-winning editor Gerald B. Greenberg (The French Connection, Apocalypse Now) on the feature film Invincible, before transitioning to Red Tettemer O’Connell & Partners.