<i>Animal Kingdom</i>: Inside Sarofsky's main title design
June 16, 2016

Animal Kingdom: Inside Sarofsky's main title design

CHICAGO — John Wells and Jonathan Lisco, the executive producers of the new TNT series Animal Kingdom, along with John Wells Productions’ EVP/head of television Jinny Howe, recently called on Erin Sarofsky to design the main title sequence for the bold family crime drama. Back in 2011, Sarofsky (http://sarofsky.com) designed the main titles for Showtime's Shameless, which Wells executive produced. She’s since gone on to create titles for four Marvel blockbusters.

Animal Kingdom Main Titles from Sarofsky on Vimeo.

"The Shameless main title couldn't be more different than what we were attempting with Sarofsky for the Animal Kingdom main titles," says Wells. "Shameless is playful, and it tells a very specific story about all the individual characters, while warning viewers that they're in for a raucous and ribald hour. In contrast, through images, the Animal Kingdom main title prepares the audience for the violent, amoral, and virile world they will encounter in this show."
 
"John and Jonathan really understand the root of what makes their series special," says Sarofsky. "They emphasized that it's more than just a complicated family drama…describing how the humor, the Oedipal complex underlying their relationships, the complexity of each individual character and the tension, love and co-dependency they all share, impacts all aspects of their lives."
 
The Sarofsky team was :60 seconds to explore the permanence of these relationships, using the tattooing process that matriarch Smurf (Ellen Barkin) endures as a powerful metaphor. Amidst the tattooing sequence, scenes appear distilling the boys' childhoods and their transitions to manhood.. Stuttering visual effects and shifting on-screen type add subtle finishing touches to the title's visceral punch.
 
With the exception of the surfing footage provided by the show, the Sarofsky team, led by Erin, co-director/lead artist Duarte Elvas, executive producer Steven Anderson, line producer Stefanie Spiegel and principal DP Michael Bove, began by organizing shoots in Chicago, Miami and Los Angeles. Gathering everything on their extensive shot list required seven total days of production, resulting in nearly 20 hours of original footage. 
 
"Some scenes had to be shot in California, but we knew we could shoot the tattoo sequence, and the macro and generic interiors, here in Chicago," notes Sarofsky. Chicago's Brown Brothers Tattoo hosted the production, with proprietor Marshall Brown performing his artistry on-camera on an extra who agreed to get inked ("That was a crazy Craigslist ad," Sarofsky notes.)
 
The crew also shot in their own West Loop studio space, in Sarofsky’s home and other locales. "The prop list was also the most bizarre thing of beauty you ever saw," she adds. "Fishing hook, meat grinder, handcuffs, road flares, crib with round bars, red popsicles, Ducati, etc."
 
"We used a variety of different cameras on this project, and each served a specific purpose," explains DP Mike Bove. For the tattooing sequence, the team used a Phantom Flex4k outfitted with Cooke S4 prime lenses and diopters for macro details. Shooting in 4K for post flexibility, Bove says they maxed out the framerate at 938fps. "Shooting high speed is always fun no matter the subject, but it was particularly intense to see the needle going in and out of the skin and the ripples it produced. It all fit very well with the creative tone we were going for."
 
For various POV sequences (like riding a motorcycle through traffic in LA, and getting physical on a basketball court in Miami), the team used a Sony A7r II and a Canon C300 Mark II, the latter with Zeiss CP2 primes. And for everything else, an Arri Alexa with the same Cooke S4 primes was their go-to choice.

Combined with its choppy editing style, the footage and type treatments conjure a highly intentional staccato effect. "Some of my favorite sections are where Erin and her team affected the footage with a grainy, ‘stumble' effect," says editor Josh Bodnar. "This combination of techniques really aid in transitioning from the tattoo world to the future and the past. The texture of the footage really helps convey feelings of danger and life in menacing ways."
 
In addition to all the thoughtful editorial, design and type animation touches, Duarte points to some visual effects work that makes all the macro tattooing footage look absolutely flawless. He confides, "Cory Davis is so masterful that you'll never guess what he did there."
 
For Sarofsky, one of her favorite aspects of the finished piece is how the music - courtesy of Academy Award-winning musician, composer, producer and audio engineer Atticus Ross - is such a fascinating juxtaposition to the visuals. According to John Wells, "We worked hand-in-hand with Atticus and Sarofsky to make certain that the music and visuals were in sync, and delivering on the premise and emotional tenor of the show.”

Animal Kingdom airs Tuesdays at 9/8c on TNT.