CARROLLTON, TX — FirstCom Music has introduced a new business venture that will offer original music for today’s digital storytellers. Middle 8 Music (Mid8music.com) is a custom music service that is geared toward advertising, television, promos or feature films.
The creative process starts with an intuitive questionnaire that allows the company’s creative team to identify key aspects of a project and then match the composers and musicians best suited to understanding and interpreting the message effectively. Clients are also free to call or email for further discussion.
Middle 8 Music works on the idea of “made-to-measure musicianship.” This is achieved by celebrating the individual creativity of their artists and encouraging a two-way working relationship with the client.
“This creative collaboration is the difference between music that’s just ‘ok’ and musical greatness,” says
FirstCom senior producer/VP, Ken Nelson. “We include you as much or as little as you like along the way,” Nelson explains. “Ultimately, our clients will have the ideal piece of music with a creative licensing solution tailored for their needs.”
With the resources to customize existing music from selected FirstCom Music catalogs, the possibilities for unique custom tracks are virtually endless.