LOS ANGELES — John Paulson, the former CEO of Tag Worldwide, has joined Deluxe Entertainment Services Group Inc. (bydeluxe.com) as president and general manager, features and advertising post services. He will integrate Deluxe operations that span picture editorial, color, post and production services for feature film and advertising/brand marketing, to streamline processes for clients worldwide.
In his new role, Paulson leads Deluxe’s Beast, Company 3, Efilm, Editpool, Rushes, and Deluxe’s post production group in Culver City, CA, as well as its Creative New Media team, which provides marketing strategy, design and technology services to create digital products.
“Feature film and advertising are becoming more seamlessly integrated, with creative talent cross-pollinating them and technology re-shaping them like never before,” says Paulson. “At the end of the day, both are ultimately about creativity, with studios and brands alike looking for the best talent and breakthrough thinking. In a world where more and more content is being produced, talent is what makes Deluxe and its specialized brands stand out. Bringing all of this post and production talent and technology together creates new opportunities for experimentation and innovation ultimately for the benefit of both our features and advertising clients.”
“John has led some of the biggest creative companies through significant change for two decades,” says Deluxe CEO John Wallace. “He is continually out in front and able to shape organizations to deliver high-quality services while simplifying the client experience. With John leading post services for features and advertising, Domenic Rom leading services for TV, and Ed Ulbrich driving VFX and VR, Deluxe has a strong leadership team to serve all aspects of the creative community with the best talent, technology, and innovation.”