LOS ANGELES — Production company Landia (www.landia.com), which is headquartered in Buenos Aires, created a one-minute spot for Kraft’s Devour brand. Conceived by David Agency and directed by Andy Fogwill and Agustin Carbonere, Frozen Food Porn — Addiction features a man who can’t resist frozen food - to the point that it is affecting the relationship with his girlfriend.
The spot marks the brand’s first-ever Super Bowl commercial.
Julian Ledesma served as director of photography on the project, which was edited by Lorenzo Bombicci at Cosmo Street Editorial. Andrew Corrales served as assistant editor and Tim Miller was Flame artist.
Apache’s Quinn Alvarez served as colorist on the spot, which was mixed at Beacon Street Studios by Amber Tisue, with Aaron Cornacchio assisting. Beacon Street’s Andrew Feltenstein and John Nau composed original music for the piece.