James Martin appointed chief strategy officer at Inspired Image
July 16, 2020

James Martin appointed chief strategy officer at Inspired Image

VANCOUVER, BC — Inspired Image (www.inspiredimage.ca), a provider of equipment rentals and production services for the film, television and broadcast industry, has appointed James Martin chief strategy officer. A 20-year industry executive, Martin will focus primarily on business expansion and diversification. He will lead a new effort to develop strategic partnerships, add products and services, and grow the company’s presence across Canada. 

Martin was previously chief strategy officer at Sim International. He brings significant experience in business development and tactical planning in both Canada and the United States. At Sim, he played a critical role in the company’s expansion from Canada to the US and its acquisition of grip and lighting supplier PS Production Services and sound specialist Tattersall Sound & Picture, as well as post production facilities Chainsaw, Hollywood, and Post Factory, New York. 

“Canada is looking very good right now, with several shows already returning to production,” notes Inspired Image president and CEO Roger Williams. “We believe there is a unique opportunity to grow the company and Jim’s role is to accomplish that through strategic partnerships, expansion and acquisition.” He adds that Inspired Image is in a strong position in Canada to help producers realize their production visions along with Canada’s safe working environment.