LOS ANGELES — Motion design studio Bien (https://thisisbien.com), alongside a group of studios and artists, has unveiled a new resource and initiative called Creative Codex (https://creativecodex.co). The effort pools together collective knowledge to create a community-led website aimed at empowering the next generation with valuable teachings on the foundations of the motion-design industry.
“Have you ever wished there was a site where we can define all things motion as one source of truth, where we can all reference and improve collaboration?” asks Hung Le, creative director at Bien. “Imagine a world where studios, agencies, freelancers and clients all speak the same language, or at the very least, have a pocket translator to talk to one another. This was the spark that led to the Creative Codex, a community-led initiative that a number of studios and individuals are banding together to get off the ground. This massive effort will require a lot of passionate contributors to make it a reality, but we believe the effort will be well worth it.”
Bien is joined by an early group of contributors that include educators (Austin Shaw); studios (Sibling Rivalry, Cream, Dash, Laundry, OK Motion Club, Polyester, Rezonate, Sarofsky, Sense 6, Spillt); music/sound design studios (Box of Toys, The Chicken); creative consultants (Joel Pilger); and individuals (James Ramirez, Taylor Yontz, Justin Cone, Desmond Du). The site will encompass any and all things motion design, allowing users to quickly find definitions for motion-design terms, along with processes and background information.
“This will be a fantastic resource for students in school, creative professionals looking to transition into motion, and design educators looking to integrate motion into their classes,” explains author and educator Austin Shaw. “A platform that contains historical information, key terminology, and a pulse on industry trends can serve to unify the many disciplines of motion design.”
The freely-available site allows for visitors to search for and view information, as well as make contributions.