NEW YORK - NEW YORK - Red Car (www.redcar.com) recently completed editorial work on Nike's latest spot starring Michael Jordan. "Yes Mars" features filmmaker and spot director Spike Lee on the phone with Jordan, grilling the NBA star on whether or not his recent retirement announcement is true. The spot was onlined with and Flame and offlined on Avid Meridian.
The Wieden & Kennedy-conceived spot was shot throughout Brooklyn by Lee's 40 Acres and a Mule Filmworks, with Lee himself directing. Red Car's Rob Watzke cut the spot with Dan Aronin assisting. Victor Mulholland of Company 3 in New York City served as colorist on the spot and Red Car's Joe Wenkoff handled the online. Rex Recker at Audio Engine in lower Manhattan mixed the commercial.