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Issue: Animation - Jun 23, 2004

LBP HAND ANIMATES FIESTA MART SPOTS

HOUSTON - Locke Bryan Productions (www.lbp1.com) recently worked with local agency Lopez Negrete Communications on a series of whimsical television commercials for Fiesta Mart Supermarkets. Locke Bryan directed the 12 spots which feature puppetized food characters based on the products found in the store. A plantain, clam, pepper, and pork chop each deliver a humorous monologue.

The commercials were shot on a miniature sets, designed by Kamikaze of Mexico City and were hand animated by puppeteers from Puppet Pizzazz. Using a Zebra motion control system, each scene was programmed and shot in 35mm with multiple passes to allow for clean foreground and background plates.

Locke Bryan Productions used an Avid Symphony and Avid Media Composer for offline. Avid DS was used for rotoscoping, masking, and finishing. Additional rotoscoping, background animation, title animation and rotoscoping was handled using Adobe After Effects.