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Issue: Editing - November 2006

'THE LIVING ROOM' OPENS IN ATLANTA

ATLANTA - The LvngRm (The Living Room) is one of the Southeast’s newest facilities, offering creative editorial services for commercials, broadcast and film work. Located in Midtown Atlanta, the studio was founded by Dave Warner and Melissa Donovan, both of whom bring extensive management and business development experience to the operation. Their partners, creative director Jim Bowhall and executive producer Nat Zimmerman, round out the management team.

Bowhall spent the past 12 years at Atlanta’s Crawford Communications, holding titles such as creative editor, designer, visual effects artist and most recently, visual effects director. His client list includes Black & Decker, CDW, Coca-Cola, Ford Motor Company, The Weather Channel, Discovery Channel, National Geographic, HGTV and DIY.

Donovan began her career at iXL and most recently was the account executive in charge of agency and commercial production company business at Crawford Communications, where she worked with Bowhall.

Zimmerman’s 20-plus year career in broadcast design and visual effects has seen him managing all aspects of on-air and off-channel production. A founding member of design and effects house Click 3X Atlanta, Zimmerman’s career also includes serving as senior producer at Designefx, where he produced network launch packages and high-end visual effects-based commercials. He also spent more than ten years in the New York market creating broadcast promotions and commercials for Broadway Video and Post Perfect.

The LvngRM’s editorial talent comes by way of New York City, with Shannon O’Brien and Lisa Olshanski both relocating to join the creative team. O’Brien was most recently at Berwyn Editorial, where she cut spots for Volvo, Coppertone, and Subway, among others. Olshanski was one of Mad River Editorial’s most respected editors, having worked on projects for Garnier, HBO, Wachovia, and T.J. Maxx.