Issue: Tuesday, April 17, 2007

DOLBY ADDRESSING FILE-BASED WORKFLOWS

LAS VEGAS - Dolby Laboratories is exhibiting its broadcast products at NAB, as well as hosting numerous seminars and panels. Products on display include the DP600 Program Optimizer, which provides intelligent automatic file-based loudness analysis and correction for the most common broadcast media file and audio formats in use today. The DP600-C also offers file-based audio encoding, decoding and transcoding of Dolby technologies and other audio formats for television broadcasters using or transitioning to file-based broadcast environments and workflows.

The Dolby Media Producer line of products includes the Dolby Media Encoder, Dolby Media Decoder, and Dolby Media Tools, as well as the new Dolby Media Encoder SE. These products support all Dolby audio technologies for disc-based media formats such as HD DVD and Blu-ray Disc, as well as standard DVD-Video and DVD-Audio formats. The company is also announcing the development of Universal applications for all Dolby Media Producer products, which run natively on Intel and Power PC platforms alike, giving Mac users optimum performance.

Also at the Dolby booth is the Dolby Digital Cinema system for storage and playback of digital movies to a digital cinema projector; the Dolby SCC2000 Secure Content Creator for creating digital cinema packages (DCPs); and the Running Marks forensic watermarking solution from the company’s subsidiary, Cinea. The tool includes new features for live-broadcast watermarking and a multistream inserter for video-on-demand.

Dolby is hosting a number of seminars at its booth throughout the course of the show. “Metadata 101” offers guidelines and tips on properly setting dialnorm and other Dolby Digital and Dolby E metadata parameters. “Dolby Digital Plus” will cover the next-generation broadcast systems, including IPTV and how Dolby Digital Plus provides an ideal audio complement to the H.264 video codec that's rapidly gaining popularity. Additionally, Dolby representatives are participating in panel discussions taking place off the show floor throughout the week.