Recent Blog Posts in June 2012

  • PromaxBDA: Day Tres

    Posted By Danixa Diaz

    Day Tres was full of great sessions with great titles, such as: Drinking Improves Creativity... This was also the day when Ms. Betty White was recognized with our Lifetime Achievement Award and she was as graceful and funny as always. Sessions ended ... Continue reading "PromaxBDA: Day Tres" »

    June 21, 2012 | Permalink | Comments(0)

  • The Death of Film

    Posted By Allen Williams

    I don't believe it! I don't believe it! But it does seem to be happening. The beauty, the grace and the extreme latitude of film is vanishing forever because of insatiable greed, as well as an abundance of ignorance.... Or is there a conspiracy going ... Continue reading "The Death of Film" »

    June 21, 2012 | Permalink | Comments(0)

  • Making the switch: Premiere Pro 6

    Posted By Allen Williams

    I was a beta tester for Premiere Pro for the last seven months or so - and having signed a non-­disclosure agreement, there wasn't a thing I could say. But now that it's out, there's plenty to say. For the last nine years or so, my main editing ... Continue reading "Making the switch: Premiere Pro 6" »

    June 19, 2012 | Permalink | Comments(0)

  • PromaxBDA: Risk-Talking vs Risk-Taking

    Posted By Joel Pilger

    Day three at PromaxBDA 2012 saw many of us attendees conceding we are mere mortals; after several days of non-stop overload, my creative director Brian Eloe here is having a Red Bull alongside his Stella Artois. Yes, a stimulant and a depressant, all ... Continue reading "PromaxBDA: Risk-Talking vs Risk-Taking" »

    June 18, 2012 | Permalink | Comments(0)

  • PromaxBDA: Fat and Happy

    Posted By Jeff Boortz

    PromaxBDA 2012 has wrapped but I'm still reeling. It over delivered on its promise to stimulate my mind, get the creative juices flowing, reconnect me with old friends and introduce me to new ones. Jonathan Block-Verk, Jill Lindeman, and their team, ... Continue reading "PromaxBDA: Fat and Happy" »

    June 18, 2012 | Permalink | Comments(0)

  • PromaxBDA: "The Art of Title Design"

    Posted By Danixa Diaz

    I was very proud to introduce "The Art of Title Design" session... composed by some of the best title designers of our time and hosted by The Academy of Television Arts and Sciences. Salon D was packed, people were sitting on the floor and standing ... Continue reading "PromaxBDA: "The Art of Title Design"" »

    June 18, 2012 | Permalink | Comments(0)

  • Day Two at PromaxBDA 2012

    Posted By Joel Pilger

    Day two of PromaxBDA 2012 here in LA was full of sessions, saucy celebs and serendipitous meetings. I've enjoyed innumerable meetings and fly-bys with clients and colleagues. What caught the attention of Impossible? What keen insights are emerging ... Continue reading "Day Two at PromaxBDA 2012" »

    June 15, 2012 | Permalink

  • PromaxBDA: Day 2's hottest session

    Posted By Drew Neujahr

    As Stefon from SNL can attest, day two at Promax was all about the hottest session the conference had to offer, Videophonic (in which Roger was a participant/ panelist). Videophonic brought together 8 studios, doing some of the most compelling work ... Continue reading "PromaxBDA: Day 2's hottest session" »

    June 14, 2012 | Permalink | Comments(0)

  • PromaxBDA: The Roger Awareness Tour

    Posted By Drew Neujahr

    Apparently LA cabbies don't want you to charge a fare under $10. We learned that the hard way taking clients to dinner at Mas Malo for Beef and Pickle tacos last night before heading to the conference party at the Griffith Park Observatory. Thank god ... Continue reading "PromaxBDA: The Roger Awareness Tour" »

    June 14, 2012 | Permalink | Comments(0)

  • PromaxBDA: Best Practices

    Posted By Joel Pilger

    The theme of Lee Hunt's annual "Best Practices" session was "Dynamic Branding." Lee gave us a quick overview of a "well-branded hour," courtesy of USA Network. He then began to unpack the ingredients that go into Dynamic Branding. Lee's overall ... Continue reading "PromaxBDA: Best Practices" »

    June 14, 2012 | Permalink | Comments(0)

  • PromaxBDA: The 'Videophonic' session

    Posted By Ken Carlson

    Enthusiastic crowds greeted the world premiere of nine music videos created by nine leading design studios today in Downtown Los Angeles as part of the "Videophonic" session at the 2012 Promax/BDA Conference. All Videophonic music videos featured ... Continue reading "PromaxBDA: The 'Videophonic' session" »

    June 14, 2012 | Permalink | Comments(0)

  • PromaxBDA: Day Dos

    Posted By Danixa Diaz

    This session stood out for me at PromaxBDA - Day DOS... Videophonic - Where eight studios were asked to create music videos for songs from before the 80's. These guys went all out... from live action, to animation, to hybrid solutions and ... Continue reading "PromaxBDA: Day Dos" »

    June 14, 2012 | Permalink | Comments(0)

  • PromaxBDA: Networking

    Posted By Danixa Diaz

    When Post asked me if I wanted to Blog from PromaxBDA, I said YEAH, let's do it! What's that? Just kidding... I immediately thought: "It will be fun...I've never done it... I love writing," and so many other great reasons... But reality bites and ... Continue reading "PromaxBDA: Networking" »

    June 14, 2012 | Permalink

  • PromaxBDA: Ryan Murphy

    Posted By Danixa Diaz

    It was a full room for Ryan Murphy at PromaxBDA! He spoke about Glee, American Horror Story and how he deals with stress - which he says he is not very good at! Ryan Murphy likes Girls... the show TV that is!!! And says the hardest thing to pull-off ... Continue reading "PromaxBDA: Ryan Murphy" »

    June 13, 2012 | Permalink | Comments(0)

  • PromaxBDA: Creative Educator's Forum

    Posted By Jeff Boortz

    With one toe firmly in the industry and another in academia, I am sitting right now in the Creative Educator's Forum at Promax. It is the third year for this forum and my second, and it is amazing to see how the meeting has evolved. Katerina ... Continue reading "PromaxBDA: Creative Educator's Forum" »

    June 13, 2012 | Permalink | Comments(0)

  • PromaxBDA: Thinking and Drinking

    Posted By Jeff Boortz

    So the 2012 PromaxBDA conference has kicked off in earnest, and if Tuesday was any indication, it will be one of the best I've attended. Favorite Color's crisp graphic titles and Reeps One's insane beatbox performance got the blood pumping to my ... Continue reading "PromaxBDA: Thinking and Drinking" »

    June 13, 2012 | Permalink | Comments(0)

  • PromaxBDA: Time to raid the mini bar

    Posted By Drew Neujahr

    After the hang over of last night's Kings Stanley Cup win at the Staples center, next door to this years conference, there were a lot of bleary eyes and a lot less mullets and goatees. Terry Lee, Roger's owner and Creative Director described today ... Continue reading "PromaxBDA: Time to raid the mini bar" »

    June 13, 2012 | Permalink

  • PromaxBDA: 'Imagine: How Creativity Works'

    Posted By Kate Canada Obregon

    Jonah Lehrer's keynote, titled "Imagine: How Creativity Works," kicked off the 2012 PromaxBDA Conference and was an inspiring rumination on the process of creativity and innovation. As we settled into our seats and unpacked our crowded minds, Lehrer ... Continue reading "PromaxBDA: 'Imagine: How Creativity Works'" »

    June 13, 2012 | Permalink | Comments(0)

  • PromaxBDA: Day Uno

    Posted By Danixa Diaz

    By Danixa Diaz Let the show begin with Reeps One amazing performance, electrifying the audience before we hear from the author of "Imagine" How Creativity Works, Johah Lehrer! WATCH THE VIDEO This all after out Elite Celebration by the pool of the JW ... Continue reading "PromaxBDA: Day Uno" »

    June 12, 2012 | Permalink | Comments(0)

  • Promax: Monday, June 11

    Posted By Jeff Boortz

    By Jeff Boortz What better beginning to Promax this year than a Stanley Cup Final victory for the Kings, and an Elite Member Party at the Marriott ION pool directly above the madness? Victory chants, klieg lights, and circling helicopters, not to ... Continue reading "Promax: Monday, June 11" »

    June 12, 2012 | Permalink | Comments(0)