VENICE, CA — The Entertainment Technology Center at USC (ETC), Equinix and Google are coming together to raise awareness of new cloud-based workflow technologies for creative companies. On September 19th at Google’s Venice, CA, headquarters, the companies will host an event for industry professionals to learn how cloud-based workflows are changing media and entertainment.
The event will feature presentations and a panel discussion that illustrates how large and small facilities can leverage the cloud to decrease workflow latency while increasing security and productivity. Presentations will also highlight practical ways for facilities to ingest directly into the cloud, transcode via cloud computing, and centralize assets with private cloud storage with the Cinema Content Creation Cloud (C4) framework. Benefits of this approach, and of leveraging off-site data centers, can also help reduce an organization’s physical footprint and energy consumption.
The discussion will draw on best practices gleaned from The Suitcase, a short film that served as a test bed for advanced cloud-based workflow deployment. The event is open to facility owners, CTOs, IT managers and heads of pipeline from visual effects, motion graphics design, production and post production studios and is by invitation only. Space is limited, however individuals interested in attending can send an email to info@etcenter.org.