Super Bowl LI: Arcade editors cut eight commercial campaigns
February 6, 2017

Super Bowl LI: Arcade editors cut eight commercial campaigns

SANTA MONICA & NEW YORK — The bi-coastal editorial collective Arcade (www.arcadeedit.com) worked on eight commercial campaigns for this year’s Super Bowl broadcast. Spots for Aflac, Buick, Busch, H&R Block, Snickers, Synovus, Tide and T-Mobile were all edited by Arcade talent.

You can view Arcade’s Super Bowl LI spots here: https://www.interdubs.com/r/arcadeedit/?al=aJFyxN&an=ReTBn1

Credits:



Aflac "Surgery”
Agency: Publicis Seattle
Production Company: Moxie Pictures
Director: Martin Granger
Editorial Company: Arcade
Editor: Jeff Ferruzzo
Assistant Editor: Laurel Smoliar
Sr. Producer: Gavin Carroll
EP/Partner: Sila Soyer

Buick "Not so Pee Wee Football”
Agency: Leo Burnett Detroit
Production Company: Tool
Director: Erich Joiner
Editorial Company: Arcade
Editor: Paul Martinez
Managing Partner: Damian Stevens
Executive Producer: Crissy DeSimone
Head of Production: Kirsten Thon-Webb
Sr. Producer: Rebecca Jameson
Assistant: Pete D’Andrea

Busch “Buschhhhhh"
Agency: Deutsch
Production Company: Dummy
Director: Harold Einstein
Editorial Company: Arcade
Editor: Dave Anderson
Editorial Assistant: Sam Barden
Executive Producer: Sila Soyer
Producer: Fanny Cruz
Flame Artist: Tristian Wake
Flame Assistant: Mark Popham

H&R Block “Future"
Agency: Fallon
Production Company: Imperial Woodpecker
Director: Simon McQuoid
Editorial Company:  Arcade
Editor: Jeff Ferruzzo
Managing Partner: Damian Stevens
Executive Producer: Crissy DeSimone
Head of Production: Kirsten Thon-Webb
Sr. Producer: Adam Becht
Assistant Editor: Glen Montgomery
Assistant Editor: John Gallagher

Snickers “Snickers Live”
Agency: BBDO NY
Production Company: O Positive
Director: Jim Jenkins
Editorial Company: Arcade
Editor: Geoff Hounsell
Managing Partner: Damian Stevens
Executive Producer: Crissy DeSimone
Head of Production: Kirsten Thon-Webb
Sr. Producer: Adam Becht
Assistant Editor: Laura Sanford
Assistant Editor: Tessa Malsam



Synovus “Just A Horse”
Agency: Fitzgerald & Co
Production Company: MJZ
Director: Mike Maguire
Editorial Company: Arcade
Managing Director: Damian Stevens
Executive Producer: Crissy DeSimone
Head of Production: Kirsten Thon-Webb
Editor: Greg Scruton
Assistant Editor: Michael Costello
Producer: Alexa Atkin

Tide “Comeback Strong” & “Restain”
Agency: Saatchi & Saatchi
Production Company: Rattling Stick Traktor Inc.
Director: Sam Larsson, Patrik von Krusenstjerna
Editorial Company: Arcade
Editor: Geoff Hounsell (Comeback Strong)
Editor: Ali Mao (Restain)
Executive Producer: Sila Soyer
Post Producer: Andrew Cravotta
Post Producer: Alexa Atkin
Assistant Editor: Joe Petruccio
Assistant Editor: Matt Laroche



Tide (Pre-Game)
“Right to Bear Arms,” “Ready for the Jelly,” “Bonus Rotating,” “Bonus Gronk,” “Bonus Bell”
Agency: Saatchi & Saatchi
Production Company: Anonymous Content
Director: Max Sherman
Editoria/Post Company: Arcade
Editor: Ali Mao
Executive Producer: Sila Soyer
Producer: Andrew Cravotta
Assistant Editor: Laurel Smoliar
Flame Artist: Tristian wake

T-Mobile “Punished”
Agency: Publicis
Production Company: Arts & Sciences
Director: Matt Aselton
Editorial Company: Arcade
Editor: Kim Bica
Senior Producer: Rebecca Jameson
Producer: Adam Parker
Assistant: Dean Miyahira
Managing Partner: Damian Stevens
Executive Producer: Crissy DeSimone
Head of Production: Kirsten Thon-Webb

T-Mobile “Bag Of Unlimited”
Agency: Publicis
Production Company: Arts & Sciences
Director: Matt Aselton
Editorial Company: Arcade
Editor: Will Hasell
Senior Producer: Rebecca Jameson
Producer: Adam Parker
Assistant: Dean Miyahira
Managing Partner: Damian Stevens
Executive Producer: Crissy DeSimone
Head of Production: Kirsten Thon-Webb