<I>Between the Keyframes</I> webcast looks at motion design business
July 13, 2021

Between the Keyframes webcast looks at motion design business

CHICAGO & BELLINGHAM, WA — Erin Sarofsky and Austin Shaw have partnered to host Between the Keyframes, a new webcast that covers “the craft and culture of motion design”.

AUstin Shaw wrote a book on motion design ("Design for Motion: Fundamentals and Techniques of Motion Design," Routledge, 2nd Edition, 2019), and is a sought-after educator and freelance creative director and designer. Erin Sarofsky owns the studio Sarofsky, and puts into practice all of those foundational principles while navigating the ever-changing tides of the industry.

Between the Keyframes (https://betweenthekeyframes.com) is already live, with episodes exploring "The History of Now”, "Work from Home" and "Passion Projects”. New episodes will debut biweekly on Tuesdays. The next installment will cover "Fulltime vs. Freelance”, with Part 1 dropping on July 13th, and Part 2 on July 27th.

"Austin is the Yin to my Yang - adding thoughtful rationale to my practical viewpoint," Sarofsky explains. "This vidcast grew from years of friendship, collaboration and mutual respect for the different avenues we've taken in this industry. Our goal is to share our years of sweat equity in this fairly young industry and offer insights on motion design, so students and professionals alike can gain perspective and help in the process."

"Erin and I met in the mid-2000s working on projects and have been friends ever since," Shaw shares. "We see this new endeavor as an opportunity to be of service to the motion design community."

Each episode of Between the Keyframes focuses on providing insights that build a bridge between education and industry, and give viewers deep insights into process, practice and culture. With occasional special guests, panels and other special segments, the hosts are also actively monitoring their social media channels to gather and address questions in upcoming episodes.

Between the Keyframes is available on YouTube, Apple podcasts, Google podcasts, Spotify, and wherever audiences get their podcasts.