LONDON — Zoo Digital (www.zoodigital.com), the provider of localization and media services for the entertainment industry, has appointed Mariusz Jaworowski as creative director for Central and Eastern European (CEE) dubbing. Jaworowski is a dubbing industry veteran with more than 21 years of experience as executive creative director at Disney. In this role, he managed and supervised the creation of local versions of feature animation and live-action films for both the theatrical market and TV series.
Following his departure from Disney in 2014, Jaworowski provided dubbing direction services for leading content owners, including NBCUniversal, HBO and Amazon. He also used his years of expertise to train the next generation of talent as a lecturer at universities across his native Poland. As Zoo Digital’s creative director CEE, Jaworowski will be the gatekeeper of quality for all dubbing titles within his territories, which will include Poland, Russia, the Balkans, the Baltics, Czech Republic, Hungary and Greece. He’ll be responsible for building a high-quality Zoo dubbing talent pool in CEE; recruiting, training and managing a pool of directors, voice talent and adaptors that will combine both established and up-and-coming names. Jaworowski will also work closely with local unions, and identify and onboard a network of local studios. This hand-picked dubbing supply chain, headed by Jaworowski, will enable Zoo to better serve its clients in the region.
“With Zoo, I see an opportunity to refresh the approach to dubbing in CEE, bringing in new talent and drawing from different talent pools in different cities,” says Jaworowski. “By creating a next-generation group of translators and directors we’ll give the dubs a new, fresh sound—one that will better represent our customers’ content with modern, colloquial language and current cultural codes. Zoo’s approach to recordings and artistic quality is a way to revolutionize this business; a business that’s in desperate need of revamping.”