SANTA MONICA, CA — Joshua Baca, a co-founder and partner at ArsenalFX Color (www.arsenalfxcolor.tv), is moving into new role as chief technology officer. A 20-year industry pro, Baca has served ArsenalFX as a finishing editor and technologist since the studio’s founding in 2012. He will now focus on managing technical operations, research and strategy, and will oversee an expansion of remote services and other emerging technologies, as well as the company’s plans to establish satellite facilities across the United States and internationally.
Baca began his career with Sony Pictures, quickly moving to assistant editing, duplication, and ascending to a senior online finishing editor at the Deluxe facility Level 3 Post. He recently oversaw the launch of Arsenal FX’s satellite facility in Albuquerque, NM, which targets television and film productions based in the area. The new site features an innovative remote workflow connecting it to the company’s main facility in Santa Monica.
“We want to be able to serve productions wherever they are located,” Baca says. “My role is to ensure we have the infrastructure in place to provide dailies, color, editorial and other services nationwide and internationally—and the capability to do so efficiently and at a high level.”
During the pandemic, Baca led the implantation of cloud workflows as well as security technologies and protocols required to work remotely in accordance with industry standards.
“The cloud offers us the chance to expand exponentially and to add resources instantly,” he says. “We are determined to stay ahead of the curve, while maintaining our unique boutique culture.”