NEW YORK CITY – Wax (www.wax.tv) recently welcomed Julie Collins to the boutique post production company as its new executive producer. As an agency producer, Collins has worked across a range of mediums and platforms, from epic TV spots to branded content and short-form social media. She has collaborated with clients that include Meta, AT&T, MasterCard, L’Oreal, Coca-Cola, Verizon, J&J and Wendy’s, to name a few.
Following a decade-long tenure at McCann’s production department, Collins went on to join BBDO as a senior producer, where she was soon recruited to run one of the largest accounts within BBDO North America for AT&T. Promoted to group executive producer on the account, she was responsible for leading her team in all aspects of managing and cultivating AT&T’s content departments in New York, Los Angeles and Dallas.
Collins has an in-depth understanding of agency creative, production, edit, post and visual effects. She has cultivated hundreds of long standing relationships within the agency and production community during the course of her career. Her venture into post will see her manage Wax’s integrated VFX, telecine/finishing and live-action production.
“I’ve always loved the post production process, where literally anything is possible,” says Collins. “Crafted storytelling is really an art, and I have been lucky to work with some incredible editors during my career. As a producer, you get a fast education on how critical the editor is to the process. (Wax founder Toni Lipari) had a vision early on for Wax and she has not wavered from that vision! All of the staff editors, producers, VFX designers have an incredible sense of responsibility to deliver the best creative work to clients.”