NEW YORK CITY — Creative music company MAS (www.musicandstrategy.com) has appointed Nora Dabdoub producer and music supervisor. She joins MAS from Dentsu Creative, where she handled music supervision and production. There, she worked on US Tennis Association’s US Open 2023 campaign, “Spectacular Awaits,” scouting a rising hip-hop artist that could provide music and voiceover. Prior to that, Dabdoub was a creative producer at Bannerboy, while also freelancing for companies like KR Consults, amongst others.
MAS is a company made up of top music, culture and branding professionals with expertise in all aspects of the music, entertainment and brand ecosystems. Outside of the advertising realm, Dabdoub has worked at the interdisciplinary arts space Knockdown Center as an events and music producer, and assisted music supervisor Joe Rudge. She has also acted as programming director and managing partner at a New York music venue, Shea Stadium, and was the day-to-day manager for indie artists The Pains of Being Pure at Heart, The Drums, and Alex Winston.
“I always had a good vibe about MAS,” says Dabdoub. “What appealed to me most about joining the team are the people who I, simply put, clicked with deeply. Equally key is the quality of the work and balance of creativity, professionalism and having a good time doing it!”