iGene Media opens new color suite in London
October 31, 2023

iGene Media opens new color suite in London

LONDON — Big Pic Media has completed work on a color grading suite at iGene Media’s (www.igenemedia.com) global headquarters in Chiswick Park, London. The recently-established venture joins the company’s existing facilities in Chennai and Singapore. 

IGene Media offers a range of creative services, including visual effects, color grading and animation. The company has contributed to both Hollywood films and streaming channel content, with recent credits that include Indiana Jones and the Dial of Destiny, Star Wars: Ashoka and the live-action adaptation of One Piece for Netflix. And with significant studio space in Chennai, India, iGene has a major stake in both South Indian and Bollywood films. With its geographical placement and cloud-based workflow, the company is able to offer global support to clients 24/7. The company’s recent addition of a Blackmagic Design DaVinci Resolve suite in Chiswick Park builds upon its two Resolve suites and two Baselight suites already established in Chennai. 

“This new color grading suite forms a part of our development strategy as we expand the London premises from a primarily administrative site into a fully-fledged production and post production center,” says Phillip Covell, chief commercial officer at iGene Media London. “We have commissioned a system which will provide the technical and operational resources needed to handle a wide range of content, including commercials, short-form and long-form features, plus documentaries, as well as social media platforms. The iGene Media client list includes many of the Hollywood majors and large-scale online streaming providers. Our London facility is ideally placed to support customers in Europe and America, supplementing the services of our colleagues in India and Singapore.” 

“Big Pic Media provided a proposal that we recognized would meet not only our requirements in terms of quality, efficiency and versatility that we could offer our clients, but would fit in seamlessly to our existing workflows,” adds Kevin Doogan, iGene’s head of operations in the UK. “Adam Welsh and his colleagues recommended a solution comprising a Blackmagic Design DaVinci Resolve, plus a Sony BVM-HX310 dual-layer LCD reference monitor and Sony A95K OLED client viewing monitor. They followed up with a detailed demonstration, including the Resolve Advanced Panel, which confirmed that the system would meet our most demanding expectations. Big Pic Media completed installation into the pre-prepared suite in a single day. A lot of current demand is for 2K in standard dynamic range, but an important aspect of our work will be high-end HDR in 2K and 4K for customers keen to maximize the commercial lifetime of their television and digital film creations.” 

“We are very pleased to have been chosen to partner with iGene Media in this new project,” notes Big Pic Media director Adam Welsh. “Blackmagic Design’s DaVinci Resolve and Advanced Panel is one of the most powerful grading systems on the market, at a very competitive price point. Its three adjacent consoles give colorists fast access to practically every adjustable parameter via dedicated controls interacting with five compact LCD display panels. We are confident it will conform to and exceed iGene Media’s London’s aspirations as the company expands in the film, television and social media sectors over the coming years.”