LONDON - 7fivefive (https://7fivefive.com), which develops workflows solutions that use cloud and hybrid infrastructure, is working BBC Studios' global media & streaming team to scale its virtual infrastructure. As part of the collaboration, 7fivefive is delivering a remote editing backbone that supports post production and content-based workflows. To help realize the global media company’s cloud-first vision, 7fivefive is also working in tandem with Amazon Web Services (AWS), the selected cloud provider.
The partnership between 7fivefive and BBC Studios began in 2020 and includes designing and implementing solutions that maximize responsiveness and reduce overheads. BBC Studios has already embraced a shift to the cloud and its new framework ensures the speed, flexibility and cost effectiveness its post operations will require over the long-term. The system is designed to dynamically scale active resources, with automated controls that enhance productivity. Virtual workstations can be provisioned and optimized based on realtime requirements. Different teams receive customized resources that are best suited to specific creative tasks across editing, graphics, color grading, compliance and branding.
The latest phase of the project harnesses the capabilities of Adobe and AWS within a unified cloud environment. Regional departments can seamlessly transition between projects, access secure content from anywhere, manage allocation and act on data-driven insights. Predictive cost metrics and automated budget management are based on detailed analytics, ensuring that business objectives are met without compromising on creative quality or operational goals.
“7fivefive's cloud expertise and practical insight has been key in helping us modernize our creative technology stack and post production workflows, allowing us to implement meaningful optimizations with confidence and efficiency," explains Emma Ellis, creative services technology manager for global technology at BBC Studios. "These enhancements have increased flexibility across our creative teams, allowing seamless access to remote editing resources and global media content from anywhere. This shift has not only introduced additional operational efficiencies, but has ensured we can continue delivering high-quality, engaging content to our audiences worldwide.”
Adam Jakubowski, VP of technical operations for global technology at BBC Studios adds that the collaboration with 7fivefive has played a key role in the studio's cloud trajectory.
"We have scaled virtual post production workflows over the past five years, and adaptive resource allocation continues to provide significant cost and workflow efficiency gains," says Jakubowski. "The flexibility of this solution means we can respond to evolving business and industry needs and enhance the autonomy and agility of our creative teams."
"We are extremely proud to continue our long-standing partnership with BBC Studios, providing the technology, insights and strategic support that helps to power its cloud-first approach to post production infrastructure," states Tim Burton, managing director of 7fivefive. "These workflows enable creative teams to focus on the task at hand, whilst the complexity of integrated cloud resources is handled via an intuitive interface. Our shared commitment to innovation ensures that they are well-equipped for the challenges of tomorrow’s media landscape."