PHILADELPHIA & NEW YORK CITY — Creative content company Alkemy X (www.alkemy-x.com) has hired Cheryl Bohn (left) as vice president, business development, based in the company’s Philadelphia headquarters. In addition, the company has appointed Eve Ehrich (right) executive producer in New York.
Bohn joins Alkemy X following a successful 20-year career as an account manager at NFL Films. She was part of the initial team assembled to launch and grow the commercial division of NFL Films, working with advertising agencies and brands in a multitude of industries, including tourism, healthcare, sports, retail, banking, insurance and pharmaceutical. Her diverse background also includes positions at various production companies and television stations, as well as creative entrepreneurial endeavors.
In New York, Ehrich will oversee all aspects of commercial and brand/promo production at Alkemy X’s Manhattan studio, which has doubled in size following last summer’s 10,000-square-foot expansion. She brings two decades of experience encompassing commercial, broadcast, film, digital and print, while working with global brands like American Express, General Electric, Merrell, Jack Daniels, Mercedes-Benz, McDonald's, MTV, Cartoon Network, Nike, and Jeep.
Ehrich was most recently senior vice president/executive producer for Taylor James, where she ran the New York office and managed every production since the studio opened in 2013. She previously held positions, including head of production at Stardust and Eyeball NYC, as well as senior producer at Shilo, 1st Avenue Machine, Spontaneous, Click 3X and Smoke & Mirrors.
Alkemy X’s recent credits include Universal Pictures’ Split from writer/director M. Night Shyamalan, and a number of TV series, including Blindspot for NBC, Frequency for the CW, and Power for Starz.