Ateliere previewing new module for cloud-based media delivery platform
April 20, 2022

Ateliere previewing new module for cloud-based media delivery platform

BEVERLY HILLS, CA — At NAB, Ateliere Creative Technologies ( will demonstrate Connect/Parcel, a new workflow module of its Ateliere Connect cloud-native digital supply chain platform. Connect/Parcel is designed to simplify the workflow for packaging and delivering content, especially for customers with lower-scale content delivery requirements that want to operate and manage their own media delivery, saving time and money.

The technology preview illustrates the continued evolution and flexibility of Ateliere Connect into a modular SaaS platform offering solutions to varied customer and industry types, wherever content is handled. Ateliere Connect can grow and scale with customers as they explore new ways to manage, distribute and monetize content.

“Connect/Parcel makes content delivery easy for content owners and creators with smaller libraries and simple delivery requirements,” explains Dan Goman, CEO of Ateliere. “We are making it easy for customers who don’t need the full power of our digital supply chain platform. Connect/Parcel is perfect for content owners with smaller libraries and content creators or post producers needing to deliver a few titles or a single series at a time.”

Ateliere Connect/Parcel builds upon the Ateliere Connect platform’s recently-announced support for Apple iTunes packages via Apple Transporter using the ITMSP format, streamlining the delivery of all types of video content to the Apple storefront for electronic sell-through or streaming on Apple Channels. Connect/Parcel enables customers to deliver content in just a few clicks. The simplified workflow integration with Apple enables users to populate a minimum set of requirements through a pre-formatted CSV file. Once content is uploaded with a CSV file, Connect/Parcel validates the media and metadata before delivering the content to Apple, eliminating the burden of needing to perform the necessary checks to ensure all assets and metadata are correctly formatted.

Ateliere plans to expand Connect/Parcel to support simplified workflows for all major digital platforms. Details about price and availability are still to be announced.