PromaxBDA: The Roger Awareness Tour

Posted By Drew Neujahr

Apparently LA cabbies don't want you to charge a fare under $10. We learned that the hard way taking clients to dinner at Mas Malo for Beef and Pickle tacos last night before heading to the conference party at the Griffith Park Observatory. Thank god ... Continue reading "PromaxBDA: The Roger Awareness Tour" »

June 14, 2012 | Permalink | Comments(0)

PromaxBDA: Best Practices

Posted By Joel Pilger

The theme of Lee Hunt's annual "Best Practices" session was "Dynamic Branding." Lee gave us a quick overview of a "well-branded hour," courtesy of USA Network. He then began to unpack the ingredients that go into Dynamic Branding. Lee's overall ... Continue reading "PromaxBDA: Best Practices" »

June 14, 2012 | Permalink | Comments(0)

PromaxBDA: The 'Videophonic' session

Posted By Ken Carlson

Enthusiastic crowds greeted the world premiere of nine music videos created by nine leading design studios today in Downtown Los Angeles as part of the "Videophonic" session at the 2012 Promax/BDA Conference. All Videophonic music videos featured ... Continue reading "PromaxBDA: The 'Videophonic' session" »

June 14, 2012 | Permalink | Comments(0)

PromaxBDA: Lots of Challenges, Lots of Ideas

Posted By Joel Pilger

As the television marketing world has descended upon LA Live for PromaxBDA, I'm struck by the incredibly smart and passionate people in this industry. This place is bustling with challenges. And ideas. Before the conference was even officially ... Continue reading "PromaxBDA: Lots of Challenges, Lots of Ideas" »

June 14, 2012 | Permalink | Comments(0)

PromaxBDA: Day Dos

Posted By Danixa Diaz

This session stood out for me at PromaxBDA - Day DOS... Videophonic - Where eight studios were asked to create music videos for songs from before the 80's. These guys went all out... from live action, to animation, to hybrid solutions and ... Continue reading "PromaxBDA: Day Dos" »

June 14, 2012 | Permalink | Comments(0)

PromaxBDA: Networking

Posted By Danixa Diaz

When Post asked me if I wanted to Blog from PromaxBDA, I said YEAH, let's do it! What's that? Just kidding... I immediately thought: "It will be fun...I've never done it... I love writing," and so many other great reasons... But reality bites and ... Continue reading "PromaxBDA: Networking" »

June 14, 2012 | Permalink

PromaxBDA: Ryan Murphy

Posted By Danixa Diaz

It was a full room for Ryan Murphy at PromaxBDA! He spoke about Glee, American Horror Story and how he deals with stress - which he says he is not very good at! Ryan Murphy likes Girls... the show TV that is!!! And says the hardest thing to pull-off ... Continue reading "PromaxBDA: Ryan Murphy" »

June 13, 2012 | Permalink | Comments(0)

PromaxBDA: Creative Educator's Forum

Posted By Jeff Boortz

With one toe firmly in the industry and another in academia, I am sitting right now in the Creative Educator's Forum at Promax. It is the third year for this forum and my second, and it is amazing to see how the meeting has evolved. Katerina ... Continue reading "PromaxBDA: Creative Educator's Forum" »

June 13, 2012 | Permalink | Comments(0)

PromaxBDA: Thinking and Drinking

Posted By Jeff Boortz

So the 2012 PromaxBDA conference has kicked off in earnest, and if Tuesday was any indication, it will be one of the best I've attended. Favorite Color's crisp graphic titles and Reeps One's insane beatbox performance got the blood pumping to my ... Continue reading "PromaxBDA: Thinking and Drinking" »

June 13, 2012 | Permalink | Comments(0)

PromaxBDA: Time to raid the mini bar

Posted By Drew Neujahr

After the hang over of last night's Kings Stanley Cup win at the Staples center, next door to this years conference, there were a lot of bleary eyes and a lot less mullets and goatees. Terry Lee, Roger's owner and Creative Director described today ... Continue reading "PromaxBDA: Time to raid the mini bar" »

June 13, 2012 | Permalink