NEW YORK CITY — Lisa Houck has joined the executive team Uppercut (uppercutedit.com), where she will serve as managing director. The East Coast editorial, finishing and VFX studio is headquartered in New York and will soon open an office in Atlanta.
Houck has 20 years of experience in artist representation, business development, production and post production. She most recently operated the talent agency Salon Reps, which she launched in 2010. Houck has produced editorial, animation and visual effects for integrated campaigns with global brands and agencies. She also led the commercial division of Method Studios, overseeing the diversification of the company’s capabilities with the growth of its live-action arm, Method Labs.
“Adding Lisa to our team as managing director signals the next chapter for Uppercut,” says founder and editor Micah Scarpelli. “We look forward to building upon our proven resilience and substantial growth that we’ve realized during 2020, and navigate this time of expansion with Lisa’s gifts for organization, inspiration, development and implementation at the helm. She brings energy, attention to detail and artistic passion to all that she does.”
Uppercut’s flagship office in New York City was recently renovated. The studio’s work includes collaborations with Nike, Jose Cuervo, Verizon, Volvo and Johnson & Johnson. Through their partnership with sister company Racket Club, the boutique music studio, Uppercut benefits from direct access to the talanted composers.