As a VFX producer, adapting to virtual production (VP) initially seemed like an uphill battle. It involved learning a new production language and understanding the technology's nuances, much like lear ...
January 4, 2024
As in-person brand activations and experiences are enjoying a resurgence, it’s becoming clearer that one-to-one connections are proving more valuable. Why? Because people enjoy sharing new discoveries ...
December 20, 2023
The inevitability of AI's presence prompts reflection, and as a seasoned professional in the industry, I find myself wavering between enthusiasm for innovation and a more cautious, conservative mindse ...
Virtual production is now an established technique, but in terms of product development for the space, the industry is still very much in its infancy. Brompton-driven LED screens are often described a ...
The pressure to deliver more content in less time has never been greater. While many established media companies have a vault full of classic assets that could be served to engaged audiences, that med ...
The past year certainly wasn’t lacking in virtual production technology and workflow advancements, with continued investment in the space driving innovation. We saw many new LED stages launch and more ...
December 19, 2023
Most visual effects artists and animators are in the media & entertainment industry because they enjoy the artistic process. When done in a vacuum, creativity is limited to one or a few perspectiv ...
Cloud computing touches nearly every facet of modern life. In the world of content creation, it’s no longer a matter of if studios use the cloud, but rather how they use it. Making the most of cloud r ...
As we move into 2024, the visual effects and animation industries are experiencing an exciting shift in the open-source landscape toward greater proactive development, more widespread collaboration an ...
December 15, 2023
While AI can play a beneficial role in cyber security, cybercriminals have significantly harnessed the power of AI. One growing trend is AI-powered phishing, which is creating convincing and sophistic ...
December 12, 2023