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March 2015

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Outlook 2015: Modern VideoFilm's Mark Smirnoff - Unending change
January 8, 2015 –  Post production has always been an industry undergoing change and today exciting changes are happening faster than ever. New camera systems are allowing filmmakers to work at higher resolutions and ...
Outlook 2015: Quantum's Alex Grossman - Specialized storage infrastructures & modern collaborative workflows
January 8, 2015 –  It seems that just a few years ago, building a collaborative, high definition video production workgroup required serious consideration in every area of the infrastructure, from storage and the ...
Outlook 2015: Trollback + Company's Mitch Monson - Mission + purpose
January 8, 2015 –  We all work with technology and delivery systems that are constantly being improved and refined as each year passes. That is a given. There are also breakthrough technologies that send a stronger ...
Outlook 2015: We Are Royale's Jayson Whitmore - The changing way brands are communicating with their audience
January 8, 2015 –  Looking ahead to 2015, we see a fundamental shift in how we are connecting with the consumer beyond the traditional :30 spot. For brands, in particular, there’s a change in how they communicate with ...
Outlook 2015: Small Tree's Corky Seeber - Maxing out IO capabilities in 2015
January 8, 2015 –  When trying to forecast storage innovations for the new year, it seems like we could simply take last year’s forecast and just make all the numbers larger. 400GB SSDs are now 4000GB SSDs. 10Gb ...
Outlook 2015: Technicolor-PostWorks' Joe Beirne - What would digital nitrate look like?
January 2, 2015 –  The tailing-out of motion picture film production provokes the question "What is the sine qua non of cinematic quality? Is it still film?” We left something behind when we transitioned from ...
Outlook 2015: Sony Pictures Imageworks' Pete Travers - Long-term thinking
December 24, 2014 –  As we look at forecasts for future movies, the vast majority of what we see are sequels and franchises. Some people may look at that as a bad thing, but I don’t see it as bad at all.
Outlook 2015: Pollen Music Group's Dave Lebolt - Music licensing & Web work
December 24, 2014 –  Our industry is undergoing an exciting and meaningful evolution. Target market segments are changing, with reapportionment of advertising dollars, more in-house production, and ever-tighter schedules. ...
Outlook 2015: Maxon's Paul Babb - Audience sophistication will push creativity
December 23, 2014 –  Examining the trends in 2015 that will impact post professionals, I decided to start by taking a look back. When I was young, choosing a career in art was considered impractical, if not exceedingly ...
Outlook 2015: MTI Film's Larry Chernoff - Look to IP broadcasters
December 23, 2014 –  Forecasting trends in post production is similar to taking the trip from LA to Vegas by car. It seems like it should be a breezy, five-hour drive assisted by clear signage, but miss the I-15 and ...
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