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June 13, 2012
PromaxBDA: 'Imagine: How Creativity Works'
Posted By Kate Canada Obregon
Jonah Lehrer's keynote, titled "Imagine: How Creativity Works," kicked off the 2012 PromaxBDA Conference and was an inspiring rumination on the process of creativity and innovation. As we settled into our seats and unpacked our crowded minds, Lehrer ...
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June 12, 2012
PromaxBDA: Day Uno
Posted By Danixa Diaz
By Danixa Diaz Let the show begin with Reeps One amazing performance, electrifying the audience before we hear from the author of "Imagine" How Creativity Works, Johah Lehrer! WATCH THE VIDEO This all after out Elite Celebration by the pool of the JW ...
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June 12, 2012
Promax: Monday, June 11
Posted By Jeff Boortz
By Jeff Boortz What better beginning to Promax this year than a Stanley Cup Final victory for the Kings, and an Elite Member Party at the Marriott ION pool directly above the madness? Victory chants, klieg lights, and circling helicopters, not to ...
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June 12, 2012
Apple Mac Pro towers get speed upgrade; pro users hope for more
Posted By Sandi Nasseri
By Sandy Nasseri Owner/Founder MelroseTEC Apple's Worldwide Developer's Conference yielded some interesting announcements on June 11, however it still left many in the creative community asking, "That's it?" The entertainment industry has long been ...
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May 30, 2012
Dolby Fidelity Forum 2.0 follow up
Posted By Daniel Restuccio
SAN FRANCISCO - Professionals have been using digital, plasma, LCD and LED flat screens to display film and television output for years, yet when it came to color correction, no flat-screen technology was as good as a Grade 1 CRT. That is until now. ...
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May 25, 2012
Dolby Digital's 'Brave' new audio world
Posted By Daniel Restuccio
By Daniel Restuccio SAN FRANCISCO - At the Dolby Fidelity Forum 2.0 in San Francisco last week they demonstrated a host of evolutionary audio and video technologies for Blu-Ray mastering and digital theater design that are destined to make the ...
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May 22, 2012
Follow-up: KRK KNS 8400 headphones review
Posted By Luke Harper
By Luke Harper Owner Audio Altimeter Minneapolis So you may remember that six months ago I reviewed the KRK KNS 8400 headphones (http://www.postmagazine.com/Publications/Post-Magazine/2011/October-1-2011/Review-KRK-KNS-8400-headphones.aspx ). Since ...
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May 04, 2012
REDucation-X: The next level
Posted By Daniel Restuccio
By Daniel Restuccio The five-day intensive Red camera training, called REDucation, is headed to the next level with the four-month-long REDucation-X, the first Red "alternative" to traditional film school training for the next generation of ...
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May 02, 2012
Pre-archive preservation and post-archive production
Posted By Joshua Ranger
I think we can all agree that, while a pleasant theoretical diversion, the auteurist theory of media production is, in practical terms, bunk. Too many other people have a hand in a work's production for one person to take full credit. Likewise, no ...
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April 27, 2012
Petabyte is the new Terabyte
Posted By Tom Coughlin
By Tom Coughlin Coughlin Associates www.tomcoughlin.com Peter Jackson's the Hobbit is being shot at 48 frames per second (fps), six days a week, using 5K Red cameras shooting in 3D. Total content generated each day is between 6-12TB. James Cameron's ...
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