About the author

Marc Loftus

Marc Loftus is the Senior Editor and Director of Web Content for Post Magazine. He has been with the monthly publication since 1992, reporting on new technologies and creative techniques relating to film, television and commercial post production. In that time, he has witnessed the transition from linear to nonlinear, analog to digital, stereo to surround, SD to HD, tape-based to file-based, and 2D to 3D. Marc is a graduate of The New York Institute of Technology.

Author Articles

  • BUSINESS SWOT PREVIEW
    BUSINESS SWOT PREVIEW

    For several years now, our December issue has taken a SWOT focus, looking at the Strengths, Weaknesses, Opportunities and Threats of the different post markets. On our Website this month, we offer a & ...

    November 24, 2009

  • SWOT: 3D STEREO
    SWOT: 3D STEREO

    Studios that have ventured into the 3D stereoscopic business see a lot of potential. More and more newly-produced content is seeing 3D release, including animated features, which has become somewhat o ...

    November 24, 2009

  • EDITING: ROLAND EMMERICH'S '2012'
    EDITING: ROLAND EMMERICH'S '2012'

    CULVER CITY - Editor Peter S. Elliot and 1st assistant editor Rob Malina were part of the team that cut Roland Emmerich’s new apocalyptic feature 2012. The film stars John Cusack, Amanda Peet, D ...

    November 16, 2009

  • MAKING IT WORK
    MAKING IT WORK

    At Mindsmack (www.mindsmack.tv) in New York City — which handles broadcast promos and spots, as well as interactive and Web work through its Mindsmack.com business — flexibility is the key ...

    November 3, 2009

  • AUTODESK ADDRESSES RED WORKFLOW
    AUTODESK ADDRESSES RED WORKFLOW

    Recently, Post teamed up with Autodesk and Alt Systems to host a roundtable presentation that looked at digital acquisition — particularly using the Red One camera — and the challenges tha ...

    October 7, 2009

  • BIONIC HELPS PROMOTE 'LITTLE MONK' WEBISODES
    BIONIC HELPS PROMOTE 'LITTLE MONK' WEBISODES

    NEW YORK – Bionic (www.bionic.tv) recently completed work on a Monk -themed promo campaign for USA Network that’s designed to drive viewers of the cable net to its Website, where they can ...

    October 7, 2009

  • COVER STORY - HDTV SERIES
    COVER STORY - HDTV SERIES

    Each season, it seems more series are switching to HD, and this month Post caught up with a number of shows — one comedy, one sci-fi, and two dramas — that recently premiered in or made th ...

    October 7, 2009

  • AUDIO FOR COMMERCIALS
    AUDIO FOR COMMERCIALS

    Pros working on audio for commercials today will tell you their creative contributions help to bring in work, even more so than the latest equipment or the ability to offer packaged services.

    September 1, 2009

  • LEARNING THE NEW 'STUDIO'
    LEARNING THE NEW 'STUDIO'

    Apple's new Final Cut Studio package has sparked a lot of activity from manufacturers of companion and plug-in products. But just as active is the area of training, and in recent weeks, providers have ...

    August 24, 2009

  • THE NEXT GENERATION POST HOUSE
    THE NEXT GENERATION POST HOUSE

    Digital Octopus is a young company that sees the post industry changing. You can't call them a studio, because they don't have a traditional storefront. Instead, Emmy-nominated editor Peter Dunn has p ...

    August 6, 2009

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